Malin+Goetz
Fragrance collections repositioning, motion, content refresh, retail, and packaging
EDITORIAL + SOCIAL CONTENT
![M+G-Un-Florals-Campaign-Hudson-Capture_648-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409600-ECKR3TAMQM7JQRXJL1CZ/M%2BG-Un-Florals-Campaign-Hudson-Capture_648-FINAL.jpg)
![M+G-Un-Florals-Campaign-Hudson-Capture_171-FINAL_crop.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409587-IEDPIE4JB5CE15P2RF57/M%2BG-Un-Florals-Campaign-Hudson-Capture_171-FINAL_crop.jpg)
![M+G-Un-Florals-Campaign-Hudson-Capture_191-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409594-OQI0DEKNDUELG2QOTSTO/M%2BG-Un-Florals-Campaign-Hudson-Capture_191-FINAL.jpg)
![_01_LivingRoom_009.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409644-PQ0NG0QACIF06GB8IQOE/_01_LivingRoom_009.jpg)
![M+G-Un-Florals-Campaign-Hudson-Capture_192-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409580-TUW3GCDYM878DKUHQ5OE/M%2BG-Un-Florals-Campaign-Hudson-Capture_192-FINAL.jpg)
![M+G-Un-Florals-Campaign-Hudson-Capture_254-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409606-799VCA0RRW53JCP4V951/M%2BG-Un-Florals-Campaign-Hudson-Capture_254-FINAL.jpg)
![M+G-Un-Florals-Campaign-Studio-Capture_156-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409628-F3HA9Q7CWA2N5AAH6X2R/M%2BG-Un-Florals-Campaign-Studio-Capture_156-FINAL.jpg)
![Capture_026.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409638-XPQ7CO8T03UOZJ29F7L4/Capture_026.jpg)
![M+G-Un-Florals-Campaign-Studio-Capture_187-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409622-17BPMSWFBEHU99C0MQHV/M%2BG-Un-Florals-Campaign-Studio-Capture_187-FINAL.jpg)
![M+G-Un-Florals-Campaign-Hudson-Capture_620-FINAL.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409615-SW4SBZ1YCM7G990G7EQB/M%2BG-Un-Florals-Campaign-Hudson-Capture_620-FINAL.jpg)
RETAIL + PROMOTIONS
![IMG_5646_crop.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409698-EQAWAOS3FS5TT22DF9DY/IMG_5646_crop.jpg)
![IMG_1412_cropped.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409670-AUVXPGKKNT14JGB9D0BE/IMG_1412_cropped.jpg)
![MG_Aframe_unflorals.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409725-8Q09WS3TYD82WSF97HQK/MG_Aframe_unflorals.jpg)
![Fragrance Discovery Kit_open_Hi_03.jpg](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/1705080409708-KKUBVN30R51PM3D47GA0/Fragrance+Discovery+Kit_open_Hi_03.jpg)
![coffret_animated.gif](https://images.squarespace-cdn.com/content/v1/65a17648add921186a8a2f43/0cb06a50-aefe-41b9-91f6-3e3c783d3a88/coffret_animated.gif)
ART DIRECTION
DESIGN
OOH
STRATEGY
POST-PRODUCTION
Photography by Paul Quitoriano
Styling by Jacqui Jacques
Art Director Brackett Bilodeau
Agency in-house Marcom team